International Women’s Day in 2026 is getting a new, visually rich hue thanks to an initiative by the renowned California brewery, Lagunitas Brewing Company. The brand, whose history is inextricably linked with the rebellious spirit of Petaluma, has announced a large-scale partnership with leading female tattoo artists in the USA. The project, inspired by the iconic Millie character from the Little Sumpin’ Sumpin’ ale label, aims not just to promote the product but to support the creative potential of women in an industry where they still remain a minority.