The modern tattoo industry is on the verge of significant changes, driven by the rapid integration of artificial intelligence technologies. While some artists see neural networks as a threat to their craft, others, like Kerry Gilbert from Weymouth, are finding ways to benefit from progress while maintaining a critical approach. The owner of Tattoo Morningstar studio, which opened its doors in 2019, notes that AI has become an integral part of the workflow, but its use requires a tattoo artist to have not only artistic flair but also deep technical knowledge to correct the errors of “machine thinking.”